Italian-based football club FC Internazionale Milano (Inter Milan) has sealed a new partnership with Gate.io. The football club's latest collaboration aims to Revolutionize fans' experiences while bridging the gap between sports and cryptocurrencies.
Interestingly, both entities have announced the new partnership on their official online platforms, underscoring its significance. Taking to X, the exchange platform wrote, “Gate.io is thrilled to announce our partnership as the Official Sleeve Sponsor of FC Internazionale Milano! Let’s redefine the fan experience with Web3 tech and conquer the new season together!”
🚨OFFICIAL: #Gateio 🤝 @Inter#Gateio is thrilled to announce our partnership as the Official Sleeve Sponsor of FC Internazionale Milano!🌟⚽️
— Gate.io (@gate_io) August 24, 2024
Let’s redefine the fan experience with #Web3 tech and conquer the new season together! ⚫🔵
Learn More: https://t.co/MNsQarpsor pic.twitter.com/SS9klJrDmp
Breaking the news on its official website, Inter Milan's statement read in part, “Thanks to this new agreement, Gate.io – which has over ten years’ experience in the sector and shares our innovative spirit – will gain extensive visibility in all the competitions that we will participate in.”
Gate.io and FC Internazionale Milano Partnership Details
The new collaboration implies that Gate.io will become the official sleeve partner for Inter Milan throughout the 2024/2025 season. Consequently, the Gate.io logo will appear on the jerseys of the club's men's and women's football teams, including the under-20 squad.
While Gate.io logos adore Inter Milan's sports kit sleeves, they are publicizing the exchange to a bigger audience, particularly the football communities. Interestingly, Gate.io’s logo appeared on LED boards in the football match between Inter Milan and Lece. Meanwhile, the official logo debut will happen in the football club's next fixture against Atalanta.
What Does the Collaboration Aim to Achieve?
With its latest partnership with the crypto platform, Inter Milan hopes to improve fans and viewers' experience via innovative initiatives that cut across services and engagements. Notably, the enhanced features for fan engagement include unique content, co-branding merchandise, and joint marketing activations. In addition, the partnership will allow fans to link up both offline and online, underscoring a wholesome experience potential.