Bitget Becomes La Liga’s Official Crypto Sponsor in Groundbreaking Partnership
In a new development, Bitget has sealed a new partnership deal to become La Liga’s official crypto sponsor. The collaboration news, which broke out at the Token2049 event in Singapore, implied a massive milestone for the exchange as it became its first major entrant into the world of sports. Sharing the news on its verified X handle, the trading platform remarked: “Bitget is thrilled to announce that we are the official crypto partner of LaLigaEN, spanning across the EASTERN, SEA, and LATAM regions.” #Bitget is thrilled to announce that we're the Official Crypto Partner of @LaLigaEN, spanning across the EASTERN, SEA, and LATAM regions ✨#LALIGA is the world's most celebrated football league and cradle for top football talents and Ballon d'Or winners. We share the… pic.twitter.com/FTYtHQThmT — Bitget (@bitgetglobal) September 19, 2024 Partnership Details as Bitget Becomes La Liga’s Official Sponsors While the exact partnership worth remains unknown, the exchange noted that the collaboration ran into multi-million dollars, with significant benefits for the parties involved. Notedly, the integration aims to achieve improved football fans’ engagement while boosting crypto adoption in the sports sector. In addition, Bitget mentioned that the partnership tallied with its “Make It Count” belief of achieving excellence via consistency and outright passion. Generally, the collaboration will bolster Bitget’s growing influence as it marks its sixth anniversary this month. On the other hand, it underscores La Liga’s recognition of the role of crypto in driving growth in the sports sector. What are Top Executives Saying About the Partnership? Like every other partnership deal, top executives from the firms involved have reacted to the latest development. Speaking on the Bitget and La Liga integration, Javier Tebas, president of La Liga, stated, “Over the last decade, digitalization and innovation have been among La Liga’s priorities. Last season, it became a priority under the umbrella of our New Era, emphasizing technology: we want to be pioneers.” Similarly, Gracy Chen, the Chief Executive Officer (CEO) at Bitget, stated that the world of sports keeps Advancing, with crypto and blockchain evolving to become part of the evolution. “Partnering with La Liga allows us to accelerate the growth of crypto in sports, bringing new opportunities for fans and athletes alike,” the CEO added. Meanwhile, in previous news, exchanges have scored collaborations with football clubs. Notedly, Kraken became Atletico Madrid’s official sponsor in July. Interestingly, Gate.io and Inter Milan struck a similar deal in August, underscoring trading platforms’ involvement in sports.
Visa Unites with dtcpay to Boost Crypto Payment Innovation
Visa has sealed a new collaboration with dtcpay, a Singapore-based digital payment outlet. The integration aims to boost crypto payment options and related services on Visa. Hence, it marks a significant step for the payment platform’s crypto expansion journey. With the latest partnership, Visa’s over 130 million customers across 200 nations will enjoy access to new crypto trading services, which invariably translates to a wholesome experience. Relaying the news to followers on X, Cuy Sheffield, Head of crypto at Visa, remarked: “Excited to partner with dtcpay to launch the dtcpay Visa Infinite card program that enables merchants to accept stablecoin payments from a growing segment of ultra high net worth customers in Singapore.” Excited to partner with @dtc_pay to launch the dtcpay Visa Infinite card program that enables merchants to accept stablecoin payments from a growing segment of ultra high net worth customers in Singapore.https://t.co/gHnChVhL9P — Cuy Sheffield (@cuysheffield) September 18, 2024 Exciting Opportunities for Individuals and Businesses As part of the agreement details, Visa will release the dtcpay Visa Infinite card. With the card, users will seamlessly swap cryptocurrencies for fiat currencies. The implication of the whole conversion idea is to make cryptocurrencies more accessible and realistic. Aside from merely swapping assets between cryptocurrencies and fiats, there were provisions for crypto-minded individuals and businesses to boost their engagement with cryptocurrencies via ultra-high network solutions. Top Visa and dtcpay Executives Speak on the Collaboration. Singapore’s Visa manager, Adeline Kim, highlighted the significance of the integration, particularly for users. Per the manager, Visa hopes to revolutionize the payment system involving cryptocurrencies by affording them flexibility, convenience, and security. Similarly, Alice Aliu, a Chief Executive Officer (CEO) and co-founder at dtcpay, spoke about the integration. According to the CEO, the Visa and dtcpay integration will bridge the gap between digital and conventional payment systems. Consequently, it tends to serve as an alternative to traditional payment methods while driving global crypto adoption. Crypto adoption has surged considerably recently, and most firms are following the trend. In one of our previous news articles, Switzerland’s fourth-largest bank, Zurich Cantonal Bank (ZKB), announced its intention to establish trading options for users transacting with Bitcoin and Ethereum. Meanwhile, UPay, a fast-growing payment platform, has been in the payment system. The outlet enables transactions, including purchase, swap, and send, whether online or offline, via a single dashboard.